How to Boost Conversions with Exit Intent Popups
Probably you don’t know that quite 70% of the visitors who leave your website will never return. In most cases, this suggests that 95%–98% of your marketing efforts are going to waste, and you’re losing tons of extra money getting…
Probably you don’t know that quite 70% of the visitors who leave your website will never return. In most cases, this suggests that 95%–98% of your marketing efforts are going to waste, and you’re losing tons of extra money getting new customers. But by using exit-intent technology, you’ll convert a further 2 – 4% of your visitors into email subscribers and shortly thereafter into paying customers.
Disclosure: Please note that this post contains affiliate links, which means we may receive a small commission, at no cost to you, if you purchase through a link. We want to assure you that we only recommend high-quality products or services we use, trust, and love, and we believe they will add value to our readers.
Exit-intent technology is behavioral technology that tracks and monitors the movements of website visitors and detects when they’re getting to leave your site without making a sale or leaving their information.
It’s designed to scale back cart abandonment and capture more leads.
Now for the non-technical version:
OptinMonster’s exit-intent technology detects visitor behavior, supplying you with the opportunity to show them a popup with a targeted marketing message just before they’re gone forever.
Let the exit-intent® technology assist you in converting abandoning website visitors into revenue!
Exit-Intent® for eCommerce (Shopping Cart Abandonment)
One of the most common use cases of exit-intent technology is to reduce cart abandonment and increase conversions using an exit-intent popup.
Your checkout page is the final step of your conversion process. Anyone who has made it this far may be a high-value user.
If our exit-intent technology detects that your shopper is close to leaving, you’ll show targeted campaigns to the user, such as
- An invitation to talk with a support agent
- A special discount offer to encourage an on-the-spot purchase
- An invitation to download your lead magnet by joining your email list
Exit-intent popups have proven to scale back cart abandonment and increase overall conversion.
Exit-Intent® for Content Marketing (Lead Generation)
Are you maximizing your content marketing efforts? Want to put your lead-generation efforts on steroids?
Another common use of OptinMonster’s exit-intent technology is to grow your email list and free-trial signups.
In most cases, when a user has finished reading your content, they leave. With exit-intent popups, you’ll show targeted campaigns to the user like
- Download a free ebook or case study
- Sign up for a free product trial
- Book a free consultation call
- Sign up for your webinar
On average, our publishers are seeing a 200–600% increase in email signups once they use exit-intent alongside their content marketing efforts.
You can use marketing automation and an email autoresponder to convert these new subscribers into loyal customers.
OptinMonster’s exit-intent popups work on WordPress, Shopify, Magento, BigCommerce, Drupal, Joomla, and basically all kinds of internet sites.
There are plenty of exit-intent popup examples you’ll use to spice up your conversions. We’ve written about 40 exit popup ideas that you can use to grow your subscribers and revenue.
Ready to boost your conversions? Start with OptinMonster today.